The New Zealand NBA star was in Dunedin yesterday to help spread the basketball gospel and dish out high fives.
There were also free goodie bags featuring Steven Adams-branded breakfast drinks.
That is how famous he is — he gets his own chocolate milk ... and vanilla and strawberry.
The Houston Rockets centre has been running basketball camps in the country since 2015, but was last in Dunedin in 2018.
About 400 children aged from 8 to 14 attended one of the two sessions yesterday.
The three main courts at the Edgar Centre were heaving with smiling faces.
He looked relaxed and he was not limping around on the knee that kept him sidelined last season.
"It is just awesome to be back ... and to watch the kids out there having fun," Adams said.
"That is all it is about, bro.
"If they ask for something and say, ‘Can you sign this?’, I go ‘OK, but give me an extra high five’."
Adams is 2.11m tall, so it was quite a leap for some of the youngsters who stood about hip height next to the colourful 31-year-old.
Adams is adored by millions in the United States, partly because of a reputation as a tough competitor but also because of his personality, which shines through in interviews.
He is a character and very relatable.
The Adams factor is offered up as one of the reasons basketball is flourishing in New Zealand at the grassroots level.
He helped put the game on the map and, by getting around the country and hosting basketball camps, he just continues to inspire young minds.